Palo Blog

2021 Digital Marketing Trends Scorecard

From TikTok trends to Instagram reels – all the way down to privacy updates, 2021 was filled with new onlineexperiences. We’re scoring this year’s pivotal digitalmoments, so you can discover a fewfan favorites and adapt to those not so desirable.

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How to Develop an Effective Organic Social Media Strategy

• 1 in 3 consumers use social media to discover new products and brands.
• More than half of the world’s population uses social media.
• 89.3% of marketers say social media is important to their overall marketing strategy.

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Rising Up to Raise Awareness

At PALO Creative, we pride ourselves on thoughtful work. The kind of work we’re passionate about. As a marketing agency, the workplace environment is extremely fast-paced, as we’re always hustling to meet tight deadlines. It can be easy to get...

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How to Get the Most Out of Your Google My Business (GMB) Listing

If you’re a business owner, you understand the importance of making it easy for your potential customers to find you. You’ve likely tried many of the traditional, tried-and-true marketing methods with varying degrees of success – billboards, radio...

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