PALO Digital Marketing Updates | smarsico

Not Your Run of the Mill VP of Marketing

Try to picture what the vice president of a company might look like. The odds are you’re thinking of someone who works tirelessly to protect the big picture. They might not necessarily dive into the smaller issues on the ground floor, but as...

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Secret Santa, Ad Agency Style

At PALO Creative, we love celebrating holidays, especially when gifts are involved.And that doesn’t just mean receiving presents.Our creative sides shine through gift-givingwhich showed during our Secret Santa team gift exchange.Need help with...

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Look Alive: 5 Tips for Game-Winning Video Call Etiquette

Communication. It’s such a pivotal component to any successful team.  And the ways we communicate are constantly evolving. Over the past year, we’ve had to transition to virtual interactions, and by the looks of it, they are here to stay.

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Goal Setting in 2021: How to Define Your First Quarter Marketing Goals

A big part of setting goals for your business is getting a grasp of what the future of your companymight look like.But it’s not going to be that easy in 2021. In fact, it has never been more difficult to predict the future than right now, as the...

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