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How’s your audience feeling nowadays? As a business, you always want to know as much as you can about your customer base – their needs, behaviors and how they feel emotionally. With everything that’s been going on this year, having empathy is more...
Our edition of ‘The Roaring Twenties’ wasn’t anything we expected, with quarantine, social distancing, and “flattening the curve” becoming the most important words and phrases in our vocabulary. Humans are creatures of habit and so this ‘new normal’...
A business without marketing is like a car without gas. Without the right strategy, plan and tactics in place, an organization can fall short in capturing potential customers. So, how can marketers attract the right people at the right time? It...
While we reminisce about candy grams and heart-shaped pizza slices from middle school, Valentine’s Day is big business, regardless of your conspiracy theory that it’s a made-up holiday crafted by the fine folks over at Hallmark.
Valentine’s Day by...
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