Palo Blog

2021 Digital Marketing Trends Scorecard

From TikTok trends to Instagram reels – all the way down to privacy updates, 2021 was filled with new onlineexperiences. We’re scoring this year’s pivotal digitalmoments, so you can discover a fewfan favorites and adapt to those not so desirable.

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Secret Santa, Ad Agency Style

At PALO Creative, we love celebrating holidays, especially when gifts are involved.And that doesn’t just mean receiving presents.Our creative sides shine through gift-giving, which showed during our Secret Santa team gift exchange.Need help with...

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The Thanksgiving Food Scouting Report by Two Picky Eaters

The holiday season is a time to gather with friends and family and reflect on what we’re grateful for. And at PALO Creative, we have plenty to be thankful for, including our loyal clients. But when it comes to Thanksgiving, there’s one thing we make...

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How to Develop an Effective Organic Social Media Strategy

• 1 in 3 consumers use social media to discover new products and brands.
• More than half of the world’s population uses social media.
• 89.3% of marketers say social media is important to their overall marketing strategy.

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