PALO Digital Marketing Updates (20)

Buyer Personas: How to Create Them for Your Business 

As marketers, we eat, sleep and breathe tactics to identify and attract the “perfect” customer for our clients. That ideal individual is someone who will seek your service each and every time,knowing they’ll get exactly what they need with no...

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Instagram Reels: A Beginner’s Guide

We have all been hearing about the craziness surrounding the popular app,TikTok, in the news. Will TikTok be banned in the U.S.? Will Microsoft save the day and acquire the video-sharing social networking service?There are so many unanswered...

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HubSpot’s New CMS Hub – 5 Things You Need to Know by Rob Palowitz

When it comes to website management, HubSpot understands the frustration marketers and developers face, as well as the struggle it permeates with clientele and their marketing journey. The solution? HubSpot unveiled a new and improved content...

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Empathy in Business: 5 Ways to Make Meaningful Connections With Customers

How’s your audience feeling nowadays? As a business, you always want to know as much as you can about your customer base – their needs, behaviors and how they feel emotionally. With everything that’s been going on this year, having empathy is more...

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