PALO BLOG

At PALO Creative, we enjoy sharing information about all things to market your business better. We’ve been in business for more than 20 years. Plus, the PALO team has well over 100 combined years of industry knowledge and expertise. This only enhances our skillset once we apply the newest technologies and marketing methods available today.

PALO BLOG

At PALO Creative, we eat, breathe and sleep marketing. To us, it’s not work – it’s a labor of love. Our team scours the internet in search of the latest and greatest marketing trends from reading up on industry happenings and new technologies to even listening to what Gary Vee has to say on YouTube. We then present our findings along with some thoughts to you through the PALO blog. So go ahead, give it a read.

And if reading isn’t your thing, then check out the PALO BUZZ podcast.

PALO MARKETING BLOG

We take heed and listen to influencers, industry experts and scour the web in search of the best approach to marketing. That’s why we invest in many software technologies to provide a better delivery of your message and therefore delivering results. We then present our findings along with some thoughts to you through the PALO blog, PALO BUZZ podcast and Gameplan for Growth series with Rob Palowitz, our founder. So go ahead, give it a read, or a download, mark our “vid” as a “fave” or listen to one of our entertaining podcasts…we’re sure it’ll provide you with a tidbit to walk away with.

Google Featured Snippets: What You Need to Know

Google Featured Snippets: What You Need to Know

  A couple years ago, Google introduced featured snippets, a strategy that provides users with a better experience when searching for information online. Years later, these snippets are not only giving users a better experience but also providing businesses an...

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INBOUND 18: Our Favorite Sessions & Key Takeaways

INBOUND 18: Our Favorite Sessions & Key Takeaways

For inbound marketers, the biggest event of the year is HubSpot’s INBOUND conference. And PALO Creative was there! With hundreds of inspiring breakout sessions to choose from, we got up close to new and exciting marketing strategies and learned so much more about...

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Enter Your Goals

Enter Your Goals

by Jim Komara, Digital Media Director "If you don't define your goals, you're unlikely to reach them." Does this sound familiar? Chances are you've heard this line from a success story, a seminar, while listening to a podcast or even from the uncle who never made it....

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Brand Identity: Why It Matters More Than You May Think

Brand Identity: Why It Matters More Than You May Think

Branding a business isn't just about promoting a product or service. In today's digital world, people are inundated with advertisements and commercials through a variety of channels from emails to social media, leading some to ignore the constant claims of product...

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Google My Business: New Changes You Need to Know

So at this point, if you haven’t actively managed your Google listing, you should definitely take this as a sign to jump on the bandwagon. Google recently rolled out new features to help businesses better optimize listings and attract more customers. “With 82% of...

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