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Color is more powerful than we realize. How colors interact with each other can affect our emotions and perceptions, and in marketing, it can influence behavior and purchasing decisions. Think about the main goal of marketers – to create effective...
As discussed in Part 1 of this blog series, streaming audio, just like social media, has revolutionized our media consumption and preferences. Preprogrammed content is quickly being replaced by personal choice. While this trend is not new, it is...
Back in the day - we’re talking 2001 or 2002 - were you one of the millions who deserted traditional radio programming and instead embraced the new phenomenon of satellite radio? Were you Team Sirius Radio or Team XM Radio?
Potential customer: “Hey, Alexa, find commercial painters near me.”
If you happened to be the owner of a commercial painting company in the area where that customer is searching, hopefully, Alexa would have found your business. Unfortunately,...
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