PALO Digital Marketing Updates (40)

E-commerce Agility Through the Cloud

With e-commerce solutions like Shopify, Magento, and Bigcommerce continuing to grow in popularity, solution providers are rolling out new products to help clients streamline their online shopping initiatives…and with good reason.

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Get a Handle on Social Media

One of the biggest concerns we hear when it comes to social media is that clients don’t think they will have enough time to manage it. It’s true; social media can be time-consuming, overwhelming and an organizational nightmare. There are so many...

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Freebie Marketing – How to Whet Their Appetite

Freebie marketing is hardly a novel concept, but it can still reap grand rewards. As a part of their 2013 ‘Start Happy’ campaign, Fruit of the Loom sent out 25,000 pairs of free underwear to LinkedIn users who changed their employment status to a...

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Show, Don’t Tell – The Value of Video Advertising

Yes, we see the irony in writing a blog about the benefits of having a strong video element in your advertising campaign. But please bear with us as we tell you why showing your company’s story can build your brand and increase your sales.

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