PALO Digital Marketing Updates | Digital Marketing (13)

What Small Businesses Need to Know About Net Neutrality

Many of you have likely been hearing the phrase net neutrality in the news recently. However, with all of the noise – political agendas and friends’ social posts (or both) – it can be difficult to understand what it all means, particularly as it...

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‘Your Ad Here’ NBA Takes a Shot with Creative Advertising

Ahhh…the end of fall. Leaves have vanished from trees and lawns, the holidays are approaching, and both the drive to and from work consist of complete and utter darkness. That can only mean one thing – basketball season.

If you’re from northeast...

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This Just In…Facebook Business Page Posts Could be on Their Way Out

…Of users’ organic feeds, that is

Reports have been circulating on social media that Facebook is completely separating business page posts from the friends posts feed. While I have noticed a marked reduction of page posts in my feed, some are still...

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Mobile-First for E-Commerce Trumps Mobile-Friendly for 2018

Have an E-Commerce Website? Mobile-Friendly May Not Be Enough.

Mobile internet usage surpassed desktop usage for the first time in October 2016.And it’s been surging forward ever since.

Last November, StatCounter reported that mobile devices made up...

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