PALO Digital Marketing Updates | SEO (4)

Why Online Reputation Management Matters and How You Can Improve It

In today’s fast-paced digital world, interacting online is as important as ever when trying to reach not only your current customers, but potential ones as well.

People are constantly leaving reviews on social platforms, such as Facebook, and...

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How Do I Rank Higher on Google? Know these SEO Terms

Search Engine Optimization (SEO) – there’s this perception that it’s complex, way too technical and downright frightening. We’re here to tell you, yes, learning SEO can be overwhelming at first as there’s a lot to wrap your head around, but...

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Google Featured Snippets: What You Need to Know

A couple years ago, Google introduced featured snippets, a strategy that provides users with a better experience when searching for information online. Years later, these snippets are not only giving users a better experience but also providing...

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Google My Business: New Changes You Need to Know

So at this point, if you haven’t actively managed your Google listing, you should definitely take this as a sign to jump on the bandwagon. Google recently rolled out new features to help businesses better optimize listings and attract more customers.

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